New Image Banner Report Feature Added to Asset Reports

We've enhanced our Asset Report functionality by adding a dedicated report for image banners. This new feature allows you to export and analyze detailed information about all image banners created within your account. Here's what you need to know:

1. New Report: Image Banner report now available in the Asset Report dropdown

2. Access:

1. Navigate to the Asset Report section

2. Select 'Image Banners' from the dropdown menu

3. Available Statistics:

1. Usage

2. Total Users

3. Sent

4. Media Email Sent
   

5. Internal Views
   

6. Media Viewed

7. Template Link Sent
   

8. 
   Template Link Clicked
   

9. Downloaded
   

10. Downloaded Media
    

11. Last Used Date
    

12. Created On
    

13. Updated On
    
    
    
    
    
    
    
    

4. Statistic Definitions:

1. Usage: The sum of all other engagement metrics (total interactions)

2. Internal Views: Number of views by users within your company

3. Media Viewed: Times the image banner was customized and viewed

4. Downloads: Number of downloads from the template side

5. Downloaded Media: Number of downloads from the media side

5. Benefits:

1. Comprehensive overview of image banner performance

2. Ability to track creation and update dates

3. Insights into user engagement and utilization patterns

This new report empowers you to better understand the effectiveness and usage of your image banners, allowing for more informed decision-making in your asset management strategy.

Enhanced Data Display in Asset Reports

Key Changes:

In-Portal Display: On the Asset Report page, under the columns Sent, Opened, and External Views, statistics now display two values in a single column format, such as 2 (5), where:

• The number outside the brackets represents the primary metric

• The number inside the brackets represents a secondary, related metric

Export Functionality: When these reports are exported, the data is presented with separate column names for each metric, providing a clear and detailed breakdown of all statistics.

Benefits:

• Space Efficiency: Condensed display in the portal for easy viewing

• Detailed Exports: Comprehensive data breakdown in exported files

• Clear Analysis: Separate columns in exports enable easier data analysis

• Flexible Reporting: Summarized view in portal, detailed view in exports

How It Works:

Portal View:

• View consolidated statistics with primary and secondary metrics combined (e.g., 2 (5))

• Quick scanning of key performance indicators

• Compact presentation for dashboard-style monitoring

Export View:

• Each metric receives its own dedicated column with clear naming

• Complete data separation for spreadsheet analysis

• Enhanced compatibility with data analysis tools

• Easier filtering and sorting of individual metrics

Use Cases:

• Quick Monitoring: Use portal view for rapid assessment of asset performance

• Detailed Analysis: Export data for comprehensive statistical analysis

• Data Integration: Import separated columns into analytics platforms

• Reporting: Create detailed reports using granular exported data

• Performance Tracking: Track individual metrics over time using export history

Conclusion:

This enhancement optimizes the asset reporting experience by providing summarized data for quick portal viewing while ensuring detailed analytics are available in exported reports. Users benefit from space-efficient portal displays for monitoring and comprehensive separated data columns for in-depth analysis, making asset performance tracking both convenient and thorough across different use cases and reporting needs.